The main, and most obvious, audience for Teen Films are teenagers. This is because they generally feature teenaged actors and revolve around the lives of these teenagers, portraying their coming of age. This makes them more relatable and interesting for young audiences.
Teenagers within these films are also typically set apart from and bearing conflict with adults. Featuring adults, however, broadens the audience and breaks the age barrier and restrictions some may expect a teen film to have - audiences ranging from 13 to mid 30's and any onwards are typically those watching Teen Films from earlier (their own) eras.
Any group of people that the teenagers in these films interact with are then more likely to attract audiences of their own 'group' of people.
In class, we also took a look at YouGov profiles of Teen Films of our choice. The demographics I got for Mean Girls were:
- Gender: Female
- Age: 25-39
- Regions: London, North West and South Coast
- Politics: Left
- Typical Professions: Media and Publishing, Adveritsing/Marketing and Entertainment
- Monthly Spare £: Less than £125
- Gender: Female
- Age: 25-39
- Regions: London, North West and South Coast
- Politics: Left
- Typical Professions: Media and Publishing, Adveritsing/Marketing and Entertainment
- Monthly Spare £: Less than £125
- Online for: 31-35 hours per week
- Reads the Guardian
- Reads Look Magazine
- Watches TV for less than 1 hour per week
- Watches the TV shows/films: The 40 Year Old Virgin, How I Met Your Mother, The Simpsons and I'm a Celebrity... Get Me Out of Here!
- Hobbies/Activities: Going to the Cinema, dancing, watching live music
- Favourite Sports; Football, Tennis
- General Interests: People and celebrities, sex and relationships, fashion and design
- Niche Interests; Sleeping, human rights charities, mental health, race relations, development charities
- Describes themselves as: funny, clever and kind - but on occasion: lazy, control-freaky, neurotic
- Customer of: Twitter, Instagram, Dr Pepper, Paperchase, Spotify, Wrigley's Extra, Odeon, Thames Water, Kiddicare and Pantene
- Clothing Brands: Topshop, H&M and Miss Selfridge
- Bank: Santander
- Most likely car: Renault
- Favourite Movies: Juno, Clueless, Knocked Up, The Holiday, Superbad
- Favourite TV Shows: Friends, Sex and the City, The Fresh Prince of Bel-Air, Glee and Buffy the Vampire Slayer
- Favourite Music Artists: Beyonce, Dizzee Rascal, No Doubt, Spice Girls and Weezer
- Favourite Celebrities: Tina Fey, Paul Rudd, Rachel McAdams, Jonathan Ross, Joseph Gordon-Levitt
- Top websites visited: cbsnews.com, yimg.com, mailjet.com, accessorize.com and scientificamerican.com
- Top apps used: Instagram, Angry Birds, Draw Something and Guitar Hero
These demographics surprised me a little bit as I was expecting a younger and slightly wider age range of viewers, however it just goes to show how every Teen Film is different in its own way and despite the typical audience, attracts certain groups of people all for their own different reasons. For example, Mean Girls was produced by Tina Fey and so, being a director and actor in the movie, she attracted a wide range of viewers, regardless of the film content.
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